Top Drawer 2023
We have rebranded Top Drawer to coincide with the launch of their 2023 campaign. The project covers advertising, digital and social assets and the exhibition design for the event held at Olympia London.
The campaign was centred around the use of dreamlike textures and organic shapes, creating a mesmerising and impactful visual language across the show. This interplay between colour, texture and form was used to create an eye-catching and captivating visual display that was further enhanced by the use of imagery showcasing new brands and product launches featuring at the show.
At the show, imagery that was printed across large sections of walling and illuminated with feature lighting whilst online these graphics were playfully animated, drawing in viewers creating an engaging experience.